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Dear People In Charge Of Film Production Companies

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I’m talking to the person (or persons) that own the companies that make films for the general public. The CEO, the Director, the Chief bottle-washer, whomsoever you happen to be. The person in charge.

I have a little secret that I’d like to share with you:

No-one, not one single person I know, has thought when they sat down to watch a film; “oh yes, that film’s made by such-and-such film production company. It’s bound to be a good one in that case.”

Similarly, I’ve never based my choice of film by the production company (or companies, usually) that made it.

I really don’t. I know it sounds strange, but I will watch a film because:

  • The actors that are in it – I’ll watch a film purely based on an actor appearing in it. Actors can be discerning people.
  • The story summary sounds good.
  • It has cool stuff in it, like spaceships, time-travel or gadgets etc.

And if there’s a trailer for it – is it interesting enough to hold my attention.

Quite honestly, I don’t care who’s made the film. I want some good acting, a good story and I want to be entertained.

Given that incredible revelation: why the hell do we have to sit through five minutes (some are more, some are less) of film production company animated logos flying across the screen?

This is a practice that’s been introduced more frequently over the years and I urge you to stop. Older films (of no lesser quality, mark you) don’t suffer from this bollocks, they are straight in with the action.

Credits are traditionally at the end of a film, that’s where you should put your flying animated logos. If anyone is interested in the film production companies, they are welcome to stay to the end and gasp in awe and wonder at your damned logos.

Let’s reclaim that first five minutes, get the audience hooked and get on with the action!

Yours sincerely,
The Rigor Mortist (a film fan).